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The Need March 10, 2010
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The Need
 
FACT: In today’s challenging business environment, there is a far more urgent need for professionals to market.
   
FACT: Firms are recognizing that it is no longer realistic to expect that a few rainmakers will be able to keep the entire firm busy.
   
FACT: Many more professionals will have to become involved in the firm’s marketing process
   
FACT: Firms are wondering how to best achieve this objective.
   

What is the Solution?
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