Radzik Professional Services Marketing
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Sales Coaching Program July 31, 2010
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Sales Coaching Program
 
The Sales Coaching Program consists of the following steps:

STEP 1:

Company executives choose the professionals to be coached/mentored based on their assessment of who amongst their staff is motivated, has talent and could benefit from one on one instruction.

   
STEP 2: Management briefs the sales coach on the strengths and weaknesses of the mentees and describes the improvements they would like to see.
   
STEP 3: The company presents the sales coach to the mentees as a resource for their continued development and growth.
   
STEP 4: In the initial session with the mentee, the sales coach learns as much as he can about the history, preferences and talents of the mentee.
   
STEP 5: In the second session, past marketing activities of the mentee are reviewed and a new marketing program, replete with goals, is formulated. Homework is given.
   
STEP 6: Sessions with the coach are then held once a month. Homework is reviewed, progress is evaluated, obstacles overcome and management is informed of progress to date.
   
STEP 7: The sales coaching process runs for 10 sessions. Each session runs between 60-90 minutes but most are about one hour. The cost per consulting hour is $295 per hour. The success rate with mentees exceeds 80%

Program can include any of the following areas (management to choose).

Accountability
Motivation
Prospect Review
Goal Achievement Review
Association Involvement
Lunch with Referrer
Personal Obstacles
Client Retention
Script Development/Refinement
Referral Review
Increasing Referrals From Clients
Increasing Referrals From Referrers
Seminar Planning
Dress, Office, Car Review
Public Speaking Skills
Time Management Review
Delegation Skills
Cross Selling Skills
Letter Writing Skills
Writing / Publishing Review
Public Relations Skills
Bio Development
Communication Skills
Peer Perceptions Inventory
Team Selling Skills
Size of Referral Base
Proposal Review
Capitalizing on Individual Strengths
Spouse Utilization
Professional Mentality Development
Attitude Readjustment Issues
Executive / Management Skills
Interpersonal Skills


RPSM can also review and provide input on firm website,
institutional publications, sales literature and public relations efforts.

Why choose Radzik Professional Services Marketing?...

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